[Infographic] Personalization Statistics for Financial Advisors

It’s becoming more challenging than ever to stand out and generate new business online as digital practices become the new standard in the financial world.

It’s not enough to just ‘be online’ anymore. In order to find success with generating and converting new business from your digital presence, your marketing must be targeted and personalized to speak to your audience’s needs!  

Take a look at these Marketing Personalization Stats that every financial advisor should know!

Footnotes: 
1 https://blog.marketo.com/2016/05/infographic-why-creating-a-personal-online-experience-is-critical.html  

2 https://news.adobe.com/news/news-details/2014/Marketers-Struggling-to-Reinvent-Themselves-in-Digital-Age-Adobe-Study-Reveals/default.aspx 

3 https://www.gartner.com/en/newsroom/press-releases/2019-03-11-gartner-survey-shows-brands-risk-losing-38-percent-of 

4https://www.retailcustomerexperience.com/news/consumers-expect-personalization-reveals-report/ 

5 https://wave.video/blog/personalization-in-social-media-marketing/ 

6 https://www.forbes.com/sites/blakemorgan/2020/02/18/50-stats-showing-the-power-of-personalization/?sh=241068d62a94 

7 https://www.mckinsey.com/business-functions/mckinsey-digital/our-insights/marketings-holy-grail-digital-personalization-at-scale