Prior to this, Bloom served as Canada’s chief of intermediary and defined contribution. In 2018, she contributed to the expansion and diversification of T. Rowe Price’s distribution of the company’s investment strategies through Canadian intermediary partners.
Bloom’s new role will centre on making use of T. Rowe Price’s global investing platform to effectively serve advisors, financial intermediaries, and institutional clients across Canada.
Before starting at T. Rowe Price, Bloom worked with CI Institutional Asset Management for ten years in a variety of capacities. In her most recent role as vice president of strategic alliances, she oversaw building institutional clientele for banks, platforms for insurance companies, pension plans, consultants, and multi-family offices.
“T. Rowe Price is committed to growing its business in Canada,” said Newman. “Lauren brings many years of experience and is well positioned to take on the role of head of Canada. Under her leadership, continued attention will be given to providing clients with the full depth and breadth of T. Rowe Price’s investment expertise, which encompasses strategies across every sector and region of the global financial markets – equities, fixed income, and alternative securities markets, as well as multi-asset, and specialty strategies.”
“I am honored to take on this new role as we continue to grow and bring T. Rowe Price’s investment capabilities to the Canadian market,” said Bloom. “Since opening our Canadian office in 2007, we have been fortunate to partner with large Canadian institutional and intermediary clients from coast to coast. Today we manage over $22.9 billion CAD and offer strategies to Canadian clients via separate accounts’ sub-advisory, Canadian pooled funds and model delivery.”
